LEADER
IN STRATEGIC
CONSULTANCY

CREATION OF VALUE FROM AND NEGOTIATION OF TV AND MULTIMEDIA RIGHTS

BC Bendoni Consulting is a leading company in strategic consulting for the development, valorisation, and negotiation of film rights for the football sector. BC has completed agreements on the sale of TV and multimedia rights with major operators in this sector at national and international level. BC’s mission is to develop this market and create new business models which can maximize the value of these rights. New business models have been developed to exploit such rights, which, in the case of sports content, has meant developing their use to cover all the ever-expanding and innovative broadcasting techniques: analogue, satellite, cable, DTT, broadband Internet, wireless, and 3rd generation mobile communication systems and all new access technologies. BC Bendoni Consulting offers its consulting services to seek out and develop the best products to place on the market and guarantees support in negotiating and setting strategies to protect and increase the value of TV and multimedia broadcasting rights nationally and internationally.

In an era of globalisation, the need to communicate to increasingly broad and sophisticated categories of users presents continuous challenges and requires communication skills fit for the job. Therefore, the organisation of events has become very important, and new features and a renewed identity are essential. In order to achieve this, BC offers its competence and professionalism. The events, which are studied and structured using high quality systems and in continuous consultation with the client, have a tremendous communicative impact. Thanks to a team of partners who specialise in various fields, we can satisfy customer requests by taking care of the project in all its phases, starting from the study and creation of dedicated formats. In fact BC offers the possibility of studying, designing, defining and planning a wide variety of events, such as congresses, conferences, exhibitions, seminars, symposiums, round tables, workshops, conventions and corporate meetings. In particular, BC Bendoni Consulting offers its organisational support to football and other sports operators who need to hold events. BC, thanks to the broad experience of its professional staff in managing football clubs, organising international tournaments and shows, studying new formats for football championships and friendly tournaments, can offer its services for the organisation of premium sports events.

Sponsorships are a fundamental instrument in business communication. The sponsorship market is growing steadily and therefore the investments needed to take part are growing too and becoming increasingly strategic. Having accurate and reliable instruments to plan and control investments in an effective way has become a priority. Through the careful study of the positioning of the company and its products, BC Bendoni Consulting ’s assistance is oriented towards the planning and realisation of real and concrete communication projects which create value for the customer and their communication activity. Thanks to its role in the sports sector and its well-established business relations, BC has developed specific skill in sports related sponsorships. The professionalism and dedication with which BC operates in this sector derive from the belief that sports sponsorship is one of the most effective instruments to achieve communication objectives. In planning communication projects BC Bendoni Consulting enables companies to assess the potential for sponsorship through a range of data built up from targeted research. BC constantly monitors the performance of the market and specifically the effectiveness of sponsorships/sport sponsorships, with a view to developing an effective and tailored proposal for companies/customers. We take all the important details into account in order to achieve the best results and optimise investment. BC also provides its consulting services for the sponsorship research stage, especially for sports sponsorships.

Over the years BC has built up a network of contacts with the leading names from the football world, whether they are club chairmen, players, coaches or representatives from the top national and international institutions. BC can act as a link between companies and football representatives for significant projects, such as the involvement of leading figures as ambassadors in promotional campaigns or to support initiatives and events. BC, thanks to its privileged relationships and market credibility obtained thanks to initiatives in which it has played a leading role, can construct such initiatives with utmost dedication and speed as well as being competitive in terms of its unique fees as regards the sporting celebrities.